Will is a public affairs professional specialising in political communications.
Previously a magazine journalist and editor, Will has more than 15 years’ experience in driving national policy campaigns, influencing and engaging with the public and politicians, with exceptional impact.
Will has worked with some of the UK’s leading politicians, campaign groups and research institutes, and has been published and featured widely in national media.
Will specialises in working with businesses, campaign groups, non-profit organisations and political causes to build genuine connections necessary for success.
High-profile and successful public policy campaigns include the End Legal Loan Sharking campaign to regulate payday lenders, and the award-winning Save Our Arches campaign to protect small businesses based in railway arches.
Will’s vast experience also includes overhauling communications, strategic positioning, brand and online presence at two of the UK’s leading think-tanks.
Will is the director of We're Right Here: the campaign for community power. He has also made regular national broadcast media appearances on BBC News, Channel 4 News and Sky News.