Crises never wait for the right time. They land when you’re already stretched – when customers are demanding services, funders are expecting reports, or a campaign is at its peak. In those moments, the way you communicate makes the difference between protecting your reputation and watching it unravel.
We help charities, unions and social impact organisations prepare for, respond to and recover from communications crises. With decades of experience in both the newsroom and the boardroom, we know how stories are shaped, how stakeholders react and how to steady the ship when emotions run high.
Why crisis comms matters
Reputation is everything. It drives trust, secures funding, sustains membership, attracts investment, wins customers and protects relationships. Once lost, it’s costly and difficult to rebuild.
Preparedness is protection. A crisis comms plan is like insurance: you hope you’ll never need it, but if something goes wrong, it’s the safety net that stops a stumble becoming a fall.
Silence and inconsistency make things worse. Slow responses, mixed messages and strategic missteps can fuel speculation, damage trust and escalate a problem fast.
Our services
Crisis readiness workshops: Practical, sector-specific sessions that help you build a clear plan before you need one.
Risk audits, scenario planning and crisis response plans: We identify vulnerabilities, test your resilience and prepare realistic protocols so you can respond with confidence.
24/7 rapid response support: On retainer, we’re your crisis hotline – available when an issue breaks, helping you manage the story and protect your reputation.
Training and media coaching: Equipping leaders and spokespeople to handle tough interviews and high-pressure situations with clarity and credibility.
Tailored support for charities, unions and social impact organisations: We understand your values, stakeholders and operating environment. Our advice is practical, effective and aligned with your mission.
Why work with us
We’ve been there before – From Daily Mail exposés to disinformation campaigns, leadership scandals and geopolitical turmoil, we’ve guided organisations through the toughest moments.
We know how the media works – Using our journalistic experience, we can anticipate questions, manage coverage and help you tell your story powerfully and fairly.
We speak your language – Decades of experience in-house and agency-side with charities, unions and mission-driven organisations means we understand your stakeholders and your pressures.
We stay calm under pressure – When emotions run high, we bring steady, strategic guidance so you can act with confidence.
Ready to protect your reputation?
Whether you need a workshop to prepare, a plan to protect, or rapid support right now, we’re here.
Get in touch today to discuss how we can help you prepare for or respond to a crisis.