Changing hearts and minds: Countering harmful narratives is booked for Wednesday 17 June 2026.
This year, we’ll understand the science of how people process information, the way arguments and ideas are presented to encourage ‘group think’, and how to counter harmful narratives through your communications and build long-term support for your causes.
We will hear from experts in neuroscience, framing and communications practice in the morning session before we ask participants to blend the session’s insights, learnings and their own knowledge to answer some gnarly challenges in the afternoon session.
Last year, we explored how communications can overcome far-right narratives. Georgina Laming, from Hope not Hate, helped us understand voter motivations; Steve Ballinger, from British Future, shared a case study on creating positive emotional appeal; and Faryal Iqbal, from Own Drum, gave examples of meeting hostility with humanity.
Our breakout topics covered:
Turning down the temperature on polarised views
Tackling child poverty
Challenging migration narratives
Protecting the right to protest
Redefining masculinity
Making the case for international aid
We're delighted to invite you to our 2026 event!
What: Changing hearts and minds: Countering harmful narratives
When: 10am to 5pm Wednesday 17 June in London
Who: Senior colleagues in comms, campaigns, public affairs and policy
How much: £297 (plus VAT)
Book now: places limited to 60 for a truly focused experience
Terms and conditions:
Due to the participatory nature of the event, delegates will be required to attend the full duration
Tickets cannot be refunded but they can be passed to another colleague or organisation. Please contact rebecca.haack@your-agenda.com with the contact details of who the ticket is being transferred to.
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