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How to write to get media coverage: seven tips for academics, researchers and policy influencers
Is it really possible to get media coverage for research and academia without undermining or misrepresenting it? Adi Bloom, Agenda associate for comms and PR, certainly thinks so - and has top tips on how to do it
10 min read
What is strategic communications – and why it belongs at the top table
Vic Barlow, Agenda co-director, explores the difference between tactical and strategic communications and why organisations need their communications experts at the top table
6 min read
March monthly round-up
Daylight saving has pinched an hour from us this month, but at Agenda there’s no time to lose. We’re as busy as ever delivering training, supporting new digital developments and measuring crisis readiness across the sector.
3 min read
February monthly round-up
With a hint of sunshine and the first signs of daffodils, we’ve been spring cleaning Agenda’s strategy for the coming year; planning some exciting new digital projects; and continuing to work with our excellent clients.
3 min read
January monthly round-up
And just like that – the first month of 2026 is over already and it’s fair to say we hit the ground running as soon as the New Year champagne corks had finished popping! The Agenda team has been back to doing what it does best: from advising on crisis comms and promoting great NHS work to pushing back on online extremism and encouraging action on climate change.
3 min read
Emotions over logic
The far-right are successfully using emotional framing to drive their growth and influence. Agenda co-director Becky Slack asks if it's time we did the same
7 min read
The role of fear
With the far-right making a powerful political tool of fear, there's even more of an onus on us to stick together and speak up, argues Becky Slack
5 min read
What Mark Carney’s Davos speech can teach crisis communicators
Mark Carney's Davos speech showed us how the world has shifted – and that the way we communicate when under pressure must change too, says Agenda co-director Becky Slack
8 min read
Who is legitimate?
The far-right wants to shrink civil society. If we don't collectively show up against it, the future of our sector is on the line, says Becky Slack
5 min read
November monthly round-up
November has been a whirlwind of activity – quick turnarounds on a new brand and website for a health tech company; bespoke training on crisis comms and media engagement; three union conferences; and plans to tackle methane abatement and to boost democracy. Our team have put their comms talents to the test!
3 min read
We have the tools, so let's use them
Whether it's social movements, fundraising campaigns or elections, we're all facing the same big challenges. Agenda co-director Becky Slack reflects on where we can do better
8 min read
October monthly round-up
The clocks went back and we got an extra hour in October: we’ve put it to good use with another busy month supporting great causes and helping organisations improve their comms strategies.
3 min read
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